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Mission Statement

Mission:
The Waikiki Business Improvement District is dedicated to enhancing the quality of life in Waikiki, which shall exemplify the quality of life throughout the State of Hawaii, by providing businesses, visitors, employees and residents of Waikiki with a safe, clean and enjoyable environment in which to live, work and play. The Waikiki Business Improvement District shall work in partnership with government to develop and implement programs that promote the overall vitality of Waikiki and the State of Hawaii, by strengthening their roles as world-class resort destination areas.

Long Term Goal:
A clean, safe, vibrant resort destination area reflective of its Hawaiian heritage that is attractive and welcoming to both visitors and residents, and contributes to the economic prosperity of Oahu, and the State of Hawai‘i.

Motto:
The association's motto, Malama Waikiki (Caring for Waikiki), is based on the concepts of stewardship and hospitality embraced by Hawaii's host culture. Appropriately, Waikiki Business Improvement District Association programs reflect the Hawaiian values of aloha 'aina (love of the land), malama 'aina (care of the land), palekana (safety/safe passage), and ho'okipa (hospitality). The association strives to be pono (correct) in the delivery of program services, and achieve lokahi (harmony) with residents, business and government in the accomplishment of its goals.

 

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Last Updated: 8/19/2023

Photography by Leonard Nakahashi
© 2023 Waikiki Business Improvement District Association